9:30AM - 10:00AM Spotting & Purchasing for Trends

EDUCATION:
Inspiration can strike from anywhere and admittedly, it seems like new “trends” are popping up daily – per TikTok. It can feel overwhelming to break through the noise and “be on trend” but once you figure out the trend(s) that align with your brand and customer, that’s where the magic can happen. Join us for tips on trend spotting and ensuring your purchases are the ones that your consumers want.

ROUND TABLE DISCUSSION Qs:

Where do you look for inspiration? How do you decipher which trends will resonate with your brand and customer and which ones, you can leave behind? What is a trend that you love right now? Is there a trend you see coming?

SPEAKER: Beth O’Reilly, AIFD, TMF, Product & Business Development Manager, DUTCHESS BOUQUETS